Brandcrush Blog | Product sampling (2)

How To, Product sampling, Experiential Marketing, Brand, Marketing, strategy

When the going gets tough, the tough get creative.

How can brands do experiential marketing when events and mass activations are out? With major events being cancelled, schools and universities closed, and the global economy in flux, there is no...

How To, Product sampling, Experiential Marketing, Brand, Marketing, strategy

Engaging with families this Easter

It's nearly Easter, which means now is the time to get cracking on your consumer engagement campaign. Easter is one of the most heavily promoted holiday periods with brands big and small battling it...

Space, How To, Product sampling, Sampling, Experiential Marketing, position

Choosing your perfect space position

Marketing Activation Experiential Spaces

The beauty of experiential marketing is that the options really are endless. For those willing to think outside the square, there are countless weird and wonderful ways that brands can get themselves...

How To, Product sampling, Activation Host, Experiential Marketing, Marketing

How to: take amazing Instagram-worthy pics of a brand activation

So, you’re midway through hosting your first brand activation and everything is going great. The product samples arrived in time, your staff have been briefed in on what's happening, and your...

Product sampling, Experiential Marketing, Marketing

It's not a sample, it's a gift. Distribution context is everything!

Imagine this. You pick up your regular latte' at your regular coffee shop, lovingly made by your fav barista. He pops a little something special on top, a new packaged chocolate perhaps, a new...

Product sampling, Case Studies

Case Study: Snacking brand Picky Picky Peanuts drives product trial the intimate way

Are you a brand looking to trial a new product line with hyper-targeted consumers? So were Picky Picky Peanuts. Learn how this clever brand used Brandcrush to get more than 22,000 product samples...

How To, Product sampling, Sampling, Activation Host

VERIFIED Physical Reach with Brandcrush Activation Hosts?

It’s new. We get it, new things can be scary. But Brandcrush isn’t. Because we built in smart little tools and processes to give you the power to book activation spaces with confidence.

Space, Product sampling, Brand

Activation spaces to nail your back to school campaign

Back to school is top of mind for brand managers right now, who are madly boosting their campaigns as it approaches. It’s a constant challenge to find new and effective ways to reach Mums and get...

Product sampling, Sampling, Activation Host, Experiential Marketing

Community driven brand activations explained

Brandcrush End to End Experiential Platform for Marketers

According to Australia Post, 68% of consumers are more likely to buy a product after trying it. So if product trial has the greatest influence on purchase behaviour, why is there still no easy way to...