Brandcrush Blog | Sampling

Product sampling, Sampling, Consumer Touchpoints, Brand, Marketing, owned media, sponsorships, brand activations, events, Highlight: D2C retail & food delivery

Activation Partner Highlight: Geezy

Reach 620,000+ monthly via food delivery service Geezy. Reach new consumers and gain exposure to target markets by inserting sample products or special offers in food delivery bags across New York...

Product sampling, Sampling, Consumer Touchpoints, Brand, Marketing, owned media, sponsorships, brand activations, events

Activation Partner Highlight: ClubCorp

Reach 250,000+ daily via digital and physical activations. Welcome to ClubCorp: the USA’s largest owner and operator of private clubs with 200+ country clubs, city clubs, athletic clubs and stadium...

Sampling, Brand, Marketing, strategy, Creative

Focus on: On the Menu

When it comes to food and beverages, getting people to try something new can sometimes be a challenge. Consumers tend to know what they like, maintain firm brand loyalties, and are reluctant to take...

Space, How To, Product sampling, Sampling, Experiential Marketing, position

Choosing your perfect space position

Marketing Activation Experiential Spaces

The beauty of experiential marketing is that the options really are endless. For those willing to think outside the square, there are countless weird and wonderful ways that brands can get themselves...

Sampling, Experiential Marketing, Consumer Touchpoints, Marketing

Sensational sensory marketing

The smell of freshly baked bread, the sight of cuddly creatures, the taste of a delicious new delicacy... The power of senses is undeniable. And, understanding senses and how they can impact us is a...

Sampling, Experiential Marketing, Brand, Marketing, strategy

The true cost of engagement

Experiential marketing and customer engagement -2

Before launching any new marketing tactic or campaign, one critical question must be answered: How much are your customers really worth? Defining what you are (and aren't) willing to spend on...

Sampling, Experiential Marketing, Brand, Marketing

Hyper targeted events with triple the engagement

Connect with a new consumer at hyper-targeted events Experiential marketing has solidified itself as a key player in the marketing mix, as more people crave tangible brand experiences. Event...

Sampling, Experiential Marketing, Case Studies, Brand, Marketing

Case Study: Bondi Sands reach beachside consumers via iconic local businesses

This summer, global brand Bondi Sands expanded their exciting new range of sun-care products. With the peak season underway, they needed a channel to get product onto people’s skin in the perfect...

How To, Product sampling, Sampling, Activation Host

VERIFIED Physical Reach with Brandcrush Activation Hosts?

It’s new. We get it, new things can be scary. But Brandcrush isn’t. Because we built in smart little tools and processes to give you the power to book activation spaces with confidence.

Product sampling, Sampling, Activation Host, Experiential Marketing

Community driven brand activations explained

Brandcrush End to End Experiential Platform for Marketers

According to Australia Post, 68% of consumers are more likely to buy a product after trying it. So if product trial has the greatest influence on purchase behaviour, why is there still no easy way to...